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Senior Digital Marketing Officer

灣仔 / 銅鑼灣



  • Managing, optimizing, and growing multiple social media channels, through best-in-class content creation, community management, and paid ads to deliver on marketing KPIs;
  • Strong understanding of growth marketing principles and methodologies, with a proven track record of driving customer acquisition and revenue growth;
  • Using social listening, social analytics and website analytics tools to deliver on established success indicators and provide relevant recommendations to improve performance;
  • Keeping up to date with industry trends and platform updates;
  • Coordinate with the teaching staff to develop, launch, and run regular promotional campaigns;
  • Work with the administrative staff to develop conversational marketing strategies that encourage meaningful and timely interactions with potential clients;
  • Develop search engine optimization/marketing (SEO/SEM) strategies to boost the company’s online presence.


  • Possess an undergraduate or graduate degree in marketing or a related field from a university with an English medium curriculum;
  • Minimum 3 years experience in a marketing or public relations role, with exposure to digital marketing and social media content is both beneficial and preferred;
  • High level of proficiency in design software and applications, such as Adobe Creative Suite (Illustrator, Photoshop, Indesign & After Effects) and any graphic and interactive design tool;
  • Be comfortable in a flexible role with high degrees of personal independence;
  • Excellent communication, interpersonal, organization and project management skills;
  • Excellent command of both written and spoken English. Fluency in Cantonese and Putonghua is a plus;
  • Immediate availability preferred.


5 days work/ week (Tue-Sat). Salary offered will commensurate with qualifications and experience. We offer opportunities for development in addition to a competitive salary and fringe benefits to the right candidate. Please send your CV stating with contact details, available date, current & expected salary with portfolio by clicking "Apply Now".


Personal Data collected will be used for recruitment purposes only and will be strictly confidential. Applicants who do not hear from us within 2 weeks' may consider their applications unsuccessful and their data will be destroyed within 3 months of receipt.

工作地區 灣仔 / 銅鑼灣
技能 數字營銷 / 溝通能力 / 組織能力
口語語言 良好粵語 / 良好英語 / 良好普通話
書寫語言 良好英語
受僱形式 全職
行業 教育 / 培訓

Capstone Educational Group Limited
CAPSTONE PREP is a niche education center which offers students unrivaled preparation to achieve their educational goals. Founded in 2003, CAPSTONE has been one of Asia’s leading educational consultancy/learning center that is committed to seek the best for their students in English, Test Preparation and Consultation Services - Providing Elite Courses For Elite Students.

To learn more about CAPSTONE, log onto www.capstoneprep.com.

We are now seeking a well-qualified high-caliber person to join us in our growing team.