E-Commerce Manager

Key Responsibilities

• e-Commerce Strategy Development

  • Develop and implement an e-commerce growth strategy aligned with business objectives.

  • Analyze market trends, user behavior, and competitive benchmarks to identify opportunities for growth.

• Platform Optimization

  • Manage and optimize the company’s e-commerce platform, ensuring a user-friendly interface and streamlined customer journey.

  • Collaborate with developers and designers to improve website functionality, performance, and speed.

• Sales and Revenue Growth

  • Drive sales and revenue growth through targeted campaigns, promotions, and product positioning.

  • Leverage data analytics to track and improve conversion rates, average order values, and customer retention rates.

• Digital Marketing Integration

  • Work closely with the marketing team to integrate SEO, PPC, and social media strategies into e-commerce initiatives.

  • Oversee email marketing campaigns, retargeting efforts, and other digital strategies to drive traffic and engagement.

• Product Management

  • Collaborate with product teams to manage digital course offerings, pricing, and online availability.

  • Monitor and report on product performance and customer feedback to inform future offers.

Qualifications and Skills

• Bachelor’s degree in Marketing, Business Administration, e-Commerce, or a related field.

• Proven experience (3+ years) as an e-Commerce Manager or similar role in the online education or digital product sector.

• Strong understanding of digital marketing and SEO principles.

• Proficiency in data analytics tools (e.g., Google Analytics) and CRM systems.

• Excellent project management and organizational skills.

• Strong communication and leadership abilities.

• Knowledge of AI or Financial Trading is a plus.

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