Commercial Director

The job holder will be responsible for leading the business in Hong Kong by ensuring sustainable business success with profit maximization while driving operations efficiency.

Responsibilities:

• Responsible for Hong Kong P&L, drive penetration with continuous margin improvement and ensure EBIT / related KPIs (e.g. sales forecast accuracy, stock level, cashflow, etc) are met

• Formulate and implement domestic sales, channel, category & assortment strategies (in conjunction with marketing strategies) to ensure sustainable business success

• Design, manage and implement all consumer sales activities with business plans, commercial calendar, go-to-market excellence and evaluation/learnings

• Analyze and track sales & distribution by channel to expand footprints and enhance sell-through & merchandising visibility

• Drive all new product launches and relaunches to create impact in town with good rapport from all trade partners, customers and consumers

• Drive pilot projects or corporate initiatives for success and learnings for the bigger regions

• Ensuring all marketing and promotion mix (e.g. product mix, price index, promotion frequency) are aligned with global brand guideline while driving Route-to-market (RTM) & A&P optimization

• Understand and formulate plans to drive continuous operations efficiency in conjunction with internal stakeholder alignment

• Demonstrate close rapports and leadership with all external stakeholders like trade partners, shop owners, agencies and internal stakeholders (e.g. domestic Marketing and Trade Marketing team, global team and other enabling teams)

• Keep abreast of the market trend, competitive landscape and channel dynamics to identify opportunities and threats with devised planning and implementation

• Prepare, drive and conduct regular sales analysis, reviews and budget presentations

• Build a passionate and committed team to excel budget related targets, succession planning and resources deployment

Requirements:

• Bachelor Degree or above in Sales & Marketing / Business Administration or related disciplines

• Minimum 10-15 years of experience in FMCG or consumer goods/retail industry with more than 5 years in sales leadership, P&L and team management capacity

• Possess strong sales & distribution capability, diverse customer network and familiar with RTM models and channels (e.g. Key Accounts, General Trade, Distributors, Institutional, Hospitality, DTC, E-commerce).

• Familiar with category, assortment, channel and distributor management and executions

• Strong business acumen, excellent analytical and presentation skills

• Demonstrate excellent leadership skills, appreciate diverse cultures and inclusion

• Strategic and flexible, change management 

• Fluent in both written and spoken English & Cantonese

For more company details, please visit our website at www.gpbatteries.com.

We offer attractive remuneration package, 5-day work week and long-term career development opportunities to the right candidate. Please send your full resume with current and expected salary by clicking "Apply Now".

We are an equal opportunity employer. The information provided by you will be treated in strict confidence and used for recruitment purpose only. All personal data collected during the application process will be kept for 12 months after its completion, and will be destroyed thereafter.