Digital Content Marketing Officer

We’re seeking a passionate and organized Digital Content Marketing Officer at Capstone. You’ll play an important role in the end-to-end process of social media management, including developing our social media strategies, producing captivating content, executing and optimizing campaigns, and reporting key indicators of success to drive growth.

 Responsibilities

• Designing and implementing digital marketing initiatives and campaigns to achieve business objectives.

• Developing an overall digital marketing strategy and executing marketing plans across various channels, including social media, content, advertising, and email.

• Planning and managing our digital content marketing strategy across social media platforms (e.g., Facebook, Instagram, RedNote, WeChat), which includes content creation, posting, and monitoring social community engagement.

• Collaborating with key social media platforms to achieve various objectives, such as reaching new customers and growing brand awareness.

• Creating compelling content, including original text, videos, and images, to build connections with social media users.

• Implementing effective SEO and SEM strategies to improve the company's online visibility and search engine rankings.

• Working with administrative staff to develop conversational marketing strategies that encourage meaningful and timely interactions with potential clients.

• Coordinating with teaching staff to develop, launch, and run regular promotional campaigns.

• Providing support to the team for ad-hoc projects and other assigned tasks.

 About You

• Bachelor Degree / Higher Diploma in Marketing or other related disciplines

• 1 year of working experience in social media marketing, digital marketing or event marketing is preferred

• Fresh Graduated with outstanding marketing portfolio is also welcomed

• Good commend of spoken and written English and Chinese

• Exceptional writing, editing, and proofreading skills with a clear understanding of tone and target audience.

• Knowledge in AI, Photoshop, WordPress EDM, SEO or SEM is a plus

• Creative & passionate about social media, and content development

• Be a good team player with excellent interpersonal and communication skills

•  Immediately available is highly preferred.

 What We Offer:

• Full work visa sponsorship for Hong Kong.

• Competitive compensation package based on experience and qualifications, with performance bonuses.

• Comprehensive medical insurance.

         Please send your CV stating with contact details, available date, current & expected salary and with links of portfolio and click "Apply Now".

Personal Data collected will be used for recruitment purposes only and will be strictly confidential. Applicants who do not hear from us within 2 weeks' may consider their applications unsuccessful and their data will be destroyed within 3 months of receipt.