Content Marketing Specialist


Tai Po
2 year(s) work experience

Job Description

Role Overview: As a Content Marketing Specialist, you’ll support our Digital Marketing Manager to create impactful B2B marketing content and execute campaigns across diverse channels and formats. Your words and copies will resonate with our audience, driving quality leads and enhancing our brand presence.

 

Key Responsibilities:

· Implement in-house digital content marketing strategies

· Research trending topics and statistics for content ideation

· Create B2B content for eNewsletter, blogs, case studies, social media, video scripts and marketing materials

· Manage social media (LinkedIn, Facebook, IG), eDM and CRM platforms

· Execute marketing campaigns, event logistics and analyze reports for improvements

· Handle ad hoc projects as needed

 

Job Requirements:

· At least 2-3 years of experience in Communications, Content Creation, Digital Marketing or relevant experience 

· Degree or above in Communications, PR, Journalism and Marketing or related discipline

· Exceptional copywriting and content creation skills for developing marketing materials is a must

· Strong product marketing sense and time management skills to manage multiple tasks

· Self-motivated, detail-oriented, and well-organized

· Fast learner and good team player in a dynamic work environment

· Passion for digital marketing technology, with working knowledge of software skills (e.g. ChatGPT, MS office) and graphic design preferred

· Short notice period is preferred

The information provided will be treated in strict confidence and be used only for consideration of your application for relevant / similar posts within the Group/ Company.


Job Function
Work Location Tai Po
Education
Degree
Skills Digital marketing / Content marketing / Creativity / Writing / Organization / Teamwork / Microsoft Word / Microsoft Excel / Microsoft PowerPoint
Employment Type Full Time
Industry IT / E-Business

About company
Radica Systems Limited
RADICA was founded in 2000, headquartered in Hong Kong with 2 regional offices at Guangzhou and Shanghai. We support our clients ranging from international luxury brands, Fortune 500 to the publicly listed companies. We focus on growing the value of their customer database by making wise use of data analytics in direct marketing.

Over 300 enterprises are using our direct marketing platform to deliver millions of email/ SMS to their customers every day. Our consulting service team helps our clients to develop e-marketing ideas and put their plan into action.