Senior Brand Manager

The Senior Brand Manager will be responsible for developing and executing brand strategies to drive growth and market share for our portfolio of spirits. This role requires a strategic thinker with a deep understanding of the local market, consumer behaviour, and the competitive landscape.

• Create and implement brand and marketing plan of the Spirits portfolio to enhance overall brand and business goals
• Leading the Spirits team to develop, monitor, and evaluate integrated marketing campaigns including digital and social media planning, pr and communications, promotion mechanics, events and consumer engagement to support brand and category growth
• Liaise between principals, work collaboratively with cross function team and sales team for ongoing marketing campaigns and initiatives
• Managing full P&L ownership, perform analysis including category performance, campaign evaluation, sales and distribution performance, inventory forecast and business reviews
• Act as the brand ambassador, conduct product training for internal and external parties

Requirements

• Degree holder in Marketing, Business Administration or other related disciplines
• Proven ability to lead and inspire teams, with a track record of successful brand management.
• Minimum 8 – 10 years' working experience preferrable in wines & spirits, F&B and hospitality
• Passionate, self-motivated, strong strategic thinking and organizational skills
• Strong analytic skills, excellent communication and interpersonal skills
• Fluent in English, proficiency in Cantonese/Mandarin preferred
• WSET Level 2 or equivalent experience will be a plus, candidate with less experience will be considered for Brand Manager

Working location : next to Wong Chuk Hang MTR station

We offer 5 days’ work, attractive salary packages and insurance package to right candidates. Please apply with full resume, expected salary and contact phone number by email to [our mailbox through Apply Now].

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