(Asst) Manager, Partnership & Business Development (Retail Consumer Lifestyle)

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(Assistant) Manager, Partnership & Business Development (Retail Consumer Lifestyle)

Company: A leading corporation headquartered in Hong Kong, celebrated for its premier retail and property projects across Hong Kong and China.

Overview
We are seeking a dynamic and strategic (Assistant) Manager, Partnership & Business Development to join the Marketing, Promotions, and Partnerships Team at one of Hong Kong’s top shopping malls. Reporting to the Department Head, you will play a pivotal role within a vibrant team of 6-8 professionals, driving high-impact brand partnerships and business development initiatives. Candidates with agency experience are highly encouraged to apply, bringing their expertise in account servicing, client relationship management, and creative partnership strategies to our retail-focused team.

Key Responsibilities

• Partnership & Business Development: Identify, cultivate, and secure strategic partnerships with retail, consumer, and lifestyle brands to drive marketing budgets, licensing income, and collaborative campaigns. Leverage the mall’s premium spaces and audience reach to attract brands for activations, pop-ups, and promotions.

• Account Servicing Excellence: Serve as the primary point of contact for brand partners, delivering exceptional account management to foster long-term collaborations and ensure partner satisfaction.

• Marketing Budget Growth: Proactively develop and pitch innovative partnership proposals to secure substantial marketing budgets from brands, aligning with the mall’s sales and visibility objectives.

• Event & Activation Support: Collaborate with the team to plan and execute brand-driven events, promotional activities, and festive campaigns that amplify partner brands and enhance customer engagement.

• Branding & Campaign Development: Create compelling partnership-focused branding strategies and marketing campaigns that resonate with the mall’s audience and align with partner objectives.

• Financial Oversight: Manage budgets and P&L for partnership initiatives, ensuring cost-effective and high-ROI outcomes.

• Public Relations Support: Assist in PR efforts, including media relations and community engagement, to elevate the mall’s reputation and strengthen brand partnerships.

Qualifications

• Bachelor’s degree in Business Administration, Marketing, Communications, or a related field.
• Minimum of 5 years of experience in partnership development, business development, or account servicing, with a strong preference for candidates from agency backgrounds skilled in managing retail, consumer, or lifestyle brand relationships.
• Proven success in securing marketing budgets through strategic partnerships, ideally within the retail, property, or lifestyle sectors.
• Outstanding negotiation, interpersonal, and communication skills, with fluency in English, Cantonese, and Mandarin.
• Proactive, creative, and results-driven, with a passion for building impactful partnerships and driving brand collaborations in a dynamic retail environment.

Apply / Refer a Friend

Interested parties, please send your CV / LinkedIn profile to Scarlett Chan at s@kingdeux.com or apply directly.

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Please note that only shortlisted applicants will be contacted.