App Manager (UM20250501)

About the Role

We are seeking a results-driven App Manager to lead the strategy, growth, and performance of our mobile trading application. You will be the owner of the app’s lifecycle — from user acquisition and feature optimization to user retention and monetization. This role requires a strong understanding of the CFD, Forex, or cryptocurrency markets, deep insight into user behavior, and hands-on experience managing real-time data infrastructure and user-centric design.

Key Responsibilities

App Growth & Strategy

• Define and execute growth strategies to drive user acquisition, retention, and engagement.
• Own and manage app KPIs such as DAU/MAU, conversion rates, LTV, churn, and revenue.
• Lead ASO (App Store Optimization) and coordinate with digital marketing to maximize visibility and installs.

P\&L Ownership

• Drive the profitability of the app through monetization strategies and cost management.
• Analyze performance metrics and customer behavior to inform investment and marketing decisions.

Product Development & Client-Centric Focus

• Translate market trends and user feedback into actionable product improvements.
• Work cross-functionally with trading, support, and marketing teams to deliver high-impact features aligned with client needs.
• Conduct regular competitor benchmarking and market analysis to keep the product ahead.

UI/UX & Real-Time Data Management

• Manage end-to-end app design and user flow improvements based on analytics and feedback.
• Ensure real-time market data feeds (Forex, CFDs, Crypto) are accurately delivered within the app environment.
• Collaborate with UI/UX designers and engineers to maintain a seamless user experience.

Performance Monitoring & Reporting

• Use analytics tools (Firebase, Mixpanel, App Annie, etc.) to track app health and campaign effectiveness.
• Generate actionable insights and report to leadership regularly.

Requirements

• 3+ years experience in app management, product ownership, or growth marketing roles — preferably in fintech, online trading, or investment platforms.
• Strong understanding of CFD, Forex, or cryptocurrency markets.
• Proven track record of driving mobile app growth and managing app-related P\&L.
• Hands-on experience with UI/UX design and A/B testing methodologies.
• Familiarity with real-time data integration and third-party market data APIs.
• Have analytical mindset and proficiency in tools like Google Analytics, Firebase, Tableau, or Power BI.
• Excellent project management and cross-team collaboration skills.
• Fluency in Cantonese & Mandarin, Average in speaking English

Why Join Us?

•            Lead app innovation for a global trading brand

•            Collaborate with elite fintech professionals

•            Competitive compensation and performance incentives

•            Dynamic, data-driven, and fast-growing work environment