Senior Marketing Executive (Event)

Job Responsibilities
 

• Foster strategic alliances with external brand partners, influencers, and stakeholders to amplify brand exposure;
• Create partnership presentations to pitch potential collaboration
• Identify, develop, and implement event marketing partnership / pop-up opportunities to ensure synergy promotion effects;
• Perform full cycle of business partnership from commercial terms negotiation, agreements preparation, performance review to recommendation to achieve the branding and business objectives
• Cooperate with cross-functional teams and partnership parties to ensure consistent communications about partnership campaigns complying headquarters’ guidelines
• Assist toy exhibitions from setup, stock arrangement, communications to artists’ autograph sessions.
• Participate in ad hoc projects and administrative duties as required.
• Keep abreast of the market trends and competitor’s movements and make appropriate recommendations and reports.
• Contact with malls and financial institutions for joint promotion opportunities.
• Assist social media content handling.
• Participate in ad hoc projects and administrative duties as required.
   

Requirements:

• Degree holder in Marketing, Business or equivalent
• Minimum 5 years' relevant experience, preferably in retail industry;
• Knowledge of event organization and marketing promotion with proactive organizational skills;
• Flexibility to work outside of office hours to support events as required;
• Competency in Client Management, Project Management, and Strategic Marketing;
• Creative, motivated, fast paced individual who can work independently but also a good team player;
• Strong communications, presentation and negotiation skills to build and maintain business partnerships;
• Fluency in English, Cantonese and Mandarin;
• Candidates with PR and Event agency background are welcome.

(Information collected will be treated in strict confidence and will be used for recruitment purpose only)