Digital Marketing Executive (Content Creation)

Job Responsibilities:

• Developing and implementing digital marketing strategies to effectively promote our brand and products, utilizing various online channels to reach our target audience.
• Monitoring brand performance and conducting regular analysis to identify areas for improvement. You will collaborate closely with internal and external stakeholders to ensure the successful execution of marketing programs and campaigns.
• Creating engaging and compelling content for our Facebook page, e-commerce website, blogs, and other marketing collateral. Your creativity and writing skills will be instrumental in capturing the attention of our audience and conveying our brand's unique value proposition.
• Collaborating with external agencies to develop below-the-line marketing materials that effectively communicate our brand message and resonate with our target customers. This includes creating engaging content for our e-commerce website, blogs, and other marketing collateral.
• Assisting marketing manager to create marketing plan for different sales channels and executing advertising and promotion activities.
• Perform other ad hoc duties as assigned.

Requirements:

• Higher Diploma or Degree holder in Arts/Communications, Literature, Marketing, Business Management, Journalism, PR or related discipline.
• Minimum 3 Years relevant experience preferably in FMCG, retail or digital marketing industry.
• Experience in Social Media Management, SEO, SEM, Google Analytics, Website update, EDM.
• Knowledge in AI to make video and post content and Photoshop with photo & video-editing.
• Excellent writing, communication and interpersonal communication skills.
• Dog/cat owner or knowledge in pet products is preferred.
• A good team player, innovative and creative.
• Immediate available is preferred.
• More experienced candidate will be considered as Assistant Digital Marketing Manager.
• Be proficient in written and spoken English and Chinese (Cantonese).

Please include your expected salary and availability while submitting your application.