Manager (Fundraising) (Ref No.: HQ-ADM/M(F))

Job Responsibilities:

• Analyze donor data to segment and effectively target specific donor groups, tailoring communication strategies and fundraising initiatives to meet their unique interests.Plan, develop, and execute communication initiatives, promotions, campaigns, and projects that engage key stakeholders, including staff, community, and local authorities, to establish strong working relationships.

• Develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets.

• Organize and manage media engagement, including press conferences, media briefings, and media interviews, as well as key message development and content creation, such as press releases, speeches, presentations, and scripts.

• Liaise with agencies on programs to handle PR events, promotional events, and marketing campaigns.

• Develop and implement outreach marketing strategies to expand the donor database and achieve annual targets through online and offline channels; develop and implement donor loyalty conversion, upgrade, and reactivation programs that enhance high responsiveness of existing donors towards calls to action

• Seek and secure grant funding from government agencies, corporations, foundations, and institutional donors to support the organization's strategic development.

• Participate in organisation-level working groups and projects.

• Support continuous improvement projects at the head office, such as administrative process re-engineering and system revamps.

• Evaluate project results periodically and make appropriate adjustments to maximize opportunities for reach, engagement, and donation with high ROI.

• Undertake ad hoc projects as assigned.

Requirements:

• Bachelor’s degree or above in Business Management, Marketing, Communications, Journalism or related disciplines.

• At least 5 years of relevant working experience, preferable at NGO organizations.

• Extensive networking and experience in communications, public relations and brand building; prior experience in non-profit organizations is preferred.

• Proven experience and competency in managing websites and social media platforms.

• Proficiency in multimedia, graphic design and video-editing tools is an added advantage

• Creative, self-motivated, positive think and good problem solving skills.

• Excellent interpersonal, communication and presentation skills.

• Good command of both written and spoken English and Chinese.

• Proficiency in MS Office and Chinese word processing.

The information provided will be treated in strict confidence and be used only for consideration of your application for relevant / similar posts within the Group/ Company.