Performance Manager (Advertising & Media Field)

Job Responsibilities: 

• Oversee & Manage on-going paid advertising campaigns on Google AdWords and Facebook Ad Manager 

• Working closely with the Platform Director to ensure smooth and relevant translation from strategy to plan for performance marketing campaigns 

• Preparation and rationale of paid search & paid social campaign recommendations and quarterly review 

• Ensure budget and KPI pacing to targets across all campaigns 

• Analyze ongoing performance to identify campaign trends and key insights to ensure pro-active solutions are regularly presented to clients 

• Ensure that all reports are clean, accurate and up to date 

• Continuously recommend ideas/tactics to account lead for campaign optimization 

• Understand client business needs and align campaign execution strategy to them 

• Mentor and develop skills and capabilities of performance specialists, and enable independent thinking and decision making 

• Prepares regular case studies and best practices on campaigns that best utilized data/research products 

Job Requirements: 

• Bachelor’s degree 

• Minimum 3 years of performance media experience, with a minimum of 2 years in a Paid Search /Paid Social role 

• Strong experience and technical understanding of Performance Marketing / e-Commerce 

• Moderate experience and understanding of Display Ad is a plus 

• Candidates with DV360, SA360 or other DSP experience would be more ideal 

• Highly analytical and must have experience in reporting & analysis on Google Analytics and/or Adobe Analytics. Should be able to demonstrate expertise in analyzing and acting on marketing data 

• Experience in implementing and optimizing custom audiences (first party and third party) across performance campaigns is a bonus 

• Should be well versed with Microsoft Excel 

• Strong communicator and storyteller, possesses excellent verbal, written and presentation skills 

• Broad client experience across a breadth of industries and categories; Understand business issues at the core 

• Be a proactive self-starter and ability to handle multiple tasks in a fast-paced environment under tight deadlines 

• Have polished presentation, communication and listening skills 

• Have strong organizational skills being able to manage multiple clients / projects at once 

• Candidates with more experience will be considered as Performance Manager 

We offer a 5-day work of week, group medical & life insurance coverage, free shuttle bus to the right candidate. Interested parties please send your application letter and resume with current and expected salary by clicking the "Apply Now" button. 

All information collected will be used for recruitment only and treated in strict confidence. We will retain the personal data of unsuccessful applicants for future recruitment purpose for a maximum period of 2 years.