Digital Marketing Analyst, Paid Media - Regional and Global Accounts

Key Responsibilities:

• Support all aspects of paid media/search engine marketing campaigns from strategic planning, project management, execution, optimization to analysis and reporting.
• Monitor key metrics and analyze results to provide recommendations leveraging AI tools for deeper insights and improved performance.
• Understand the key concepts of paid search, including keyword research, audience targeting for social and display ads, campaign construction, and daily maintenance. Additionally, learn optimization techniques and how to apply AI technologies to enhance and streamline these processes.
• Manage budget planning, oversee budget pacing and marketing investments are on track.
• Support internal marketing campaigns if needed.
• Demonstrate passion for the search engine and online marketing space by staying abreast of industry news including advancements in AI for marketing.

Qualifications and Skills:

• Bachelor’s degree - equivalent or higher.
• 1 - 3 years experience preferred.
• Fluent level of spoken and written English.
• Advanced proficiency in Excel and strong data skills.
• Practical experience in executing and managing Google Ads, Meta Ads or LinkedIn Ads campaigns is preferred.
• Passion for technical problem solving, crunching numbers and deriving solutions from data is a must.
• Aspiration for a long-term career in digital marketing and an eagerness to learn about and apply AI in this field.
• Eager to develop consultation skills by communicating with Regional and Global clients.
• Knowledge marketing automation and/or analytical tools such as Power BI is an advantage.

Application Requirements:

• Résumé (PDF) and cover letter/email.
• Current and expected salary.
• Visa status (please indicate if you are a permanent resident).
• Expected availability.