Creative Marketing Content Writer (UM20250401)

Key responsibilities:

● Create and refine brand identity materials, including brand guidelines, tone of voice (TOV) kits, and supporting documents that reflect Ultima Markets’ values and resonate with traders.

● Write compelling press releases, industry insights to enhance brand authority.

● Write concise, catchy, and SEO-friendly content for websites, marketing materials (e.g., e-books, whitepapers), social media (Facebook, Instagram, LinkedIn, Twitter, YouTube etc.), press releases, video scripts, and newsletters.

● Conduct research for branding and marketing purposes (e.g., market trends, competitor strategies, trading topics, and high-volume search terms etc.) to inform content and strengthen brand positioning.

● Oversee brand content quality control: edit, proofread, and align all materials with compliance standards and our customer-centric ethos.

● Ensure consistency, accuracy, and brand alignment across all materials.

● Work closely with marketing, design, and product teams to align content with business objectives.

Requirements:

● 3+ years in content writing with proven branding expertise (e.g., guidelines, TOV development).

● Native English speaker (required); fluency in Chinese (Mandarin and/or Cantonese) is a strong plus.

● Excellent research, storytelling, and copywriting skills with the ability to create engaging content for diverse audiences.

● Experience in fintech, forex, CFDs, cryptocurrency, or online trading platforms is highly desirable.

● Strong understanding of SEO, digital marketing channels, and social media best practices.

● Creative, self-motivated, and detail-oriented with strong communication skills. Ability to multitask, adapt to a fast-paced environment, and meet tight deadlines.

● Understanding of marketing regulations in finance, able to deliver engaging content without misleading claims.

Requests:

● Brand guidelines/TOV samples

● Content demo or previous work examples