Assistant Manager - E-commerce and Merchandising

We are looking for an Assistant E-Commerce & Merchandising Manager to consolidate and elevate our wholesale, retail buying, and digital operations. This hybrid role combines strategic buying for the HK retail stores, wholesale partners, and e-commerce site. If you thrive in fast-paced, multi-hat environments and have a passion for turning data into sales wins, this is your opportunity to shape Tuscan's growth.

Key Responsibilities:

• Wholesale Management

• Monitor inventory levels and demand forecasts for three wholesale clients;

• Place stock orders and replenishments from China office;

• Coordinate deliveries and logistics;

• Maintain strong client relationships through proactive communication and issue resolution.

E-Commerce Operations

• Manage the Shopline platform end-to-end, including product uploads/catalog maintenance, order processing and fulfillment, customer service (inquiries, returns, escalations), and ideation/execution of promotions (e.g., bundles, flash sales, email campaigns) to boost conversion and sales.

Store Buying & Merchandising

• Curate assortments and manage Open-to-Buy (OTB) budgets for our HK;

• Analyze sales trends and performance data to optimize replenishment and inventory allocation;

• Provide feedback to the China team for future collections.

• Cross-Functional Support

• Collaborate with the marketing team on channel-aligned campaigns;

• Generate weekly/monthly reports on stock levels, sales KPIs, and e-comm metrics

• Contribute to ad hoc projects, such as store expansion planning.

Requirements:

Experience

• 5 years in fashion retail, with proven expertise in buying/merchandising (including OTB planning) and e-commerce operations;

• Prior work with Shopline or similar platforms (e.g., Shopify) is essential;

• Experience in handbag/clothing categories is preferred;

• Experience in e-commerce in Asian markets is an advantage.

Skills

• Strong analytical skills for inventory forecasting and sales trend analysis;

• Proficiency in Excel/Google Sheets for reporting;

• Hands-on digital savvy for platform management and basic SEO/promotion tactics.

• Mandarin/Cantonese fluency is a plus for China team coordination.

• Personal Attributes

• Detail-oriented, proactive problem-solver with a data-driven mindset

• Comfortable working independently in a small team

• Passion for e-commerce growth and retail trends.

Interested parties, please send your full resume with current and expected salary via email to: hr@sitoy.com or click “Apply Now". No expected salary mentioned in resume will not be considered. 

All information collected will be kept strictly confidential and used for recruitment purposes only. 

*We are an equal opportunities employer*