Senior Product Marketing Specialist

About us

The International Medical Co. Ltd. (hereinafter called 'TIMC') was established in the early 1960s. With 60 years of experience in the pharmaceutical industry, we maintain excellent long-term relationship with our suppliers and customers. TIMC is sole agent and exclusive distributor for many pharmaceutical companies around the world. We are engaged in marketing and distribution of prescription, OTC drugs and health supplements in the territory. Our sales force and service scope cover government clinics and the Hospital Authority, private hospitals, doctors’ clinics, pharmacies, medicine companies, chain stores, supermarkets and department stores.
(Products: RICQLES法國雙飛人藥水, WEISEN-U胃仙U, Citracium攝達)

We are looking for a high calibre professional to join our Marketing Department asSenior Product Marketing Specialist!

What you'll be doing

Market Analysis & Insights:
Conduct market research to identify trends, customer needs, and competitive positioning.
Define target audience segments and develop buyer personas.
Analyze industry data to identify growth opportunities. 

Product Positioning & Messaging:
Develop compelling product messaging and value propositions.
Assist in developing compelling product packaging and impactful sales enablement materials, including product sheets, presentations, brochures, etc.
Differentiate products from competitors through unique selling points (USPs).
Ensure brand consistency across all marketing materials. 

Go-to-Market (GTM)Execution:
Lead and implement product launches & lifecycle marketing campaigns; develop pricing strategies & promotional plans.
Collaborate with product development, sales, and regulatory teams to align on product features and benefits. 

Budget Planning & Performance Tracking:
Oversee Budget planning, monitoring and control with accurate projection & effective ROI.
Monitor and analyze the performance to provide actionable feedback for future campaigns and refine marketing strategies.

What we're looking for

1.      Bachelor’s degree in Marketing, Business, Nutrition, Science, or related field.

2.     3-4 years of product marketing experience in health supplements or wellness products.

3.     Strong understanding of health supplement industry trends & regulations.

4.      Proven track record in successful product launches and digital marketing campaigns.

5.      Ability to work independently with a passion for achievement, strong strategic thinking, and project management skills with analytical mindset.

6.      Effective collaboration skills across teams.

7.      Fluent in Chinese and English, with excellent verbal and written communication and presentation skills.

(Candidates with more experience will be considered for the Assistant Manager position)

What we offer

At The International Medical Company Limited, we are providing a collaborative and supportive work environment that fosters professional growth and development. You will have the opportunity to work on a diverse range of projects, expand your skill set, and contribute to the overall success of the company. We offer a competitive salary, medical insurance, birthday leave and end of year payment.

Apply now to become our Senior Product Marketing Specialist!

Interested parties, please click APPLY NOW to submit your full resume with current and expected salary to us.

Personal data provided in application will be treated as strictly confidential and used for recruitment purpose.