Marketing Analyst-Senior

• Manage the process of development/execution of the Strategic Projects
• Lead/Support Go-To-Market activities and programs to grow market share
• Research and analyze data to develop Management reports

Responsible for conducting in-depth analysis to support management in developing marketing strategies, identifying revenue opportunities, and enhancing customer experience as the Voice-Of-Customer. Additionally, leading Go-To-Market initiatives, managing strategic projects, and providing comprehensive progress updates to drive market share growth and business success.

Job Description

• Support management by conducting and supporting analysis for marketing strategy related studies and planning (feasibility study, new products and services, customer/market analysis and) to identify revenue and growth opportunities.
• Enhance customer experience by being the Voice-Of-Customer and effectively measure business performance.
• Lead/Support Go-To-Market activities and programs to grow market share.
• Manage the process of development/execution of the Strategic Projects.
• Research and analyze data to develop Management reports.
• Track, monitor and provide progress updates/overview of the various strategic projects

Additional Job Description

Minimum Education
Diploma in Marketing, Business Management, Finance, Economics,or any related course.

Minimum Experience
Five (5) years of work experience in Finance, marketing or similar quantitative business analysis.

Knowledge, Skills and Abilities

• Work experience in an end-to-end market research processes with advanced skills in Research Design, Research Execution and marketing campaign optimization initiative would be a strong advantage.
• Strong analytical abilities, , innovative thinking, proficiency in data storytelling and business acumen are essential for effective interactions with internal teams, external partners, and stakeholders.
• Advanced knowledge of marketing theories and techniques, spreadsheets, and database applications (such as SQL).
• Must be adept with handling large datasets, both structured and unstructured, for analysis, report writing and presentation.
• Ability to project manage independently.
• Basic/intermediate knowledge of Power BI is a plus.
• Accuracy & Attention to Detail
• Analytical Skills
• Microsoft Office & PC Skills
• Numerical Skills